Give Thanks, then Give Back
Black Friday. Cyber Monday. Now… #GivingTuesday.
It was only a matter of time until the charitable sector created our own day to raise awareness and encourage philanthropic activity. This year marks the first-ever #GivingTuesday—an effort launched by nonprofit organizations and supported by a wide spectrum of large, private corporations, media outlets and charities.
It seems natural that after a day dedicated to giving thanks, Americans would find a day to give back. I am proud that NPT is a partner to #GivingTuesday as it furthers our mission to increase philanthropy in society.
In #GivingTuesday’s inaugural year, NPT is honored to spread the word to our friends and colleagues. To learn more about the #GivingTuesday movement, visit their website, or check out the ways NPT is promoting it on our press page.
About the Author
Eileen R. Heisman, ACFRE, was the founding President and CEO of NPT, serving for 27 years. She is a nationally recognized expert on charitable and planned giving. Ms. Heisman has been named ten times by NonProfit Times as one of their Power and Influence Top 50, most recently in 2023.
